Cayman SEO

Search engines have long been marching toward their goal of being one-stop shop for all types of search results. Not surprisingly, Google has been leading this movement since 2007 with their introduction of Universal Search. Prior to this, Google’s search results pages (SERPs) only listed down text results from Web pages. Today, however, Google instantly displays search results in various formats, such as images, videos, blogs, updates and news. Universal Seach has been shaping how regular users search online for years, as well as how Internet marketers advertise online. While Google’s Universal Search has been extremely helpful for various purposes, it does have its weaknesses. Here are the advantages and disadvantages of Universal Search compared to the old Google search. Advantages of Universal Search Information in various formats – Instead of clicking separate buttons for images, videos and maps, users can now get all the results they want in different formats on the main home pa...

Google has always been the trailblazer when it comes to online search, and with its introduction of real time search, it has altered the search landscape once again. Businesses are now pressured to reassess their online presence and Internet users are pushed to engage in new search practices to keep up with this new fast-flowing stream of information. Real time search means looking through search results on search engines, which are litereally broadcast in real time. Twitter is one of the pioneers of real time search with its endless stream of Tweets published as a news item unfolds. People have been flocking to Twitter for a long time because they can broadcast what they see and hear immediately just by clicking the “update” button. Thus, microblogging sites such as Twitter are oftentimes more effective than Google and online news companies because they are able to deliver content (text, photos and links to videos) as an event happens in real time. Google had been quite slow to ride...