SEO's help Google understand Websites

I was in a meeting recently and the client asked me a question that made me think of how people perceived us, SEO Professionals.  He asked, "Do you guys [meaning SEO Professionals] try to cheat the Google algorithm?" So it made me realized that perhaps some people perceived us in the wrong light. No, we don't try to "cheat" search engine results.  In fact, we try our best to work within Google's guidelines.  The more information that an SEO has, the better equipped, he or she has in understanding what to do to help your website increase rank.

I chanced upon this article SEO: A force of Good from Search Engine Watch and wanted to add some important aspects of what we do to ensure your website is "Google Friendly" In the same article was this video of Matt Cutts (a Google Engineer)...  here he explains the role of an SEO in helping them [Google] understand where to properly categorize your website.



Because we are a pioneer of building websites that are search engine friendly for the Cayman Islands business community I wanted to add that most Web Developers are just that, they just build websites without consideration of Search Engine requirements.  Because our team is a fusion of web developers and SEO Professionals, we have managed to create a standard in the way we develop our websites.

As soon as we redevelop and relaunch a website with an old domain (ie. a domain that has been around for longer than a couple of years) it naturally shows up for search results.

A prime example of that is the Stepping Stones website (www.steppingstonescayman.com).  They are vying for the keyword, "cayman jobs" and when you type that in Google you will see that they are currently no. 6 for that keyword.  We have done no Optimization for the website, we just built it according to the specifications of Google.  We develop websites with algorithms already incorporated in our web development process.

Most of the websites we develop also show up for the first page of their industry keywords. Another example, www.wharf.ky shows up on the first page of "cayman restaurants".  www.blackbears.ky just launched last month already shows up for their industry keyword, "cayman wines".  An important reminder is this, brand new domains have a more difficult time climbing to the first page of search results, it takes longer. But we can help hurry the process.

So when we develop your website, you already have an advantage over your online competitors because you will be found not just for your company name but also for your keywords.

Hope that helps understand what we do.  We are trying to help your website rank, not cheat Google results.

Cayman SEO: Search Engine Friendly means Business Friendly

At the end of the last week of January 2012, I was feeling a bit worn out.  I had arrived from Manila two weeks prior and honestly, I was exhausted.  While I was in Manila I had gotten sick first with the flu and then fever over the New Year Holiday.  I hadn't recuperated from that yet and then had to travel back to Grand Cayman.  As soon as I arrived here, obviously, I had a lot of work waiting for me and have been meeting our clients left, right and center since then.  Its been an exhausting two months to say the least.

So when I received this email last friday, it made all the difference to me as a service provider.  This is one of the most meaningful testimonials I have received and it came at a time when I needed to know that what I was doing was worth it.  It is from our only client in Little Cayman, Brenda of Scooten! Scooters!  She writes...

 

Now that I am over the stress of figuring out the banner photo change, I want to tell you that we have had seven reservations come from our web site so far.  That may not sound like much to you but, to us, it is significant, particularly because each one has been a long term rental of a week or more.  Before the web site, most of our rentals were referrals from the resorts but they were usually only half day rentals.  The web site customers have used our web site to plan ahead and rent a scooter instead of a car.  Bottom line, we have already paid for the investment in the web site.  Thank you!

Thank you for writing that in Brenda!  You don't know how much that means to me.  We want to know that our websites are making a difference so when we receive a testimonial like this, it makes all our exhaustion melt away and makes us ready to face new day.

If you are looking for scooter rentals in Little Cayman, please don't hesitate to contact Scooten! Scooters!  Aside from the fact that they are excellent Clients, they also care about their customers and I can vouch for that!