Skip to main content

Posts

Showing posts from 2013

SEO's Changed Forever

Thank you Olivia for this pic Google announced the Hummingbird Algorithm in mid-September on their 15th birthday in the same garage where Google was born.  Search Engine Land had a live blog following that event.  Other notable blogs that discuss the new algorithm are... Search Engine Watch, " Why Hummingbird isn't for the birds " Wired, " Where no search has gone before "  and last but certainly not least, Copyblogger, " Good news for serious content creators " The list above will give you a good idea of what Hummingbird is about and what changes to expect in Search for the rest of 2013.  I seriously don't think we will have another Algorithm update for the rest of the year, or atleast thats what I'm hoping.     

SEO is now Social

I can't believe its already August of 2013.  On January of this year, I remember worrying about the newly released Penguin algorithm (aka Panda Update on January 22, 2013) and how it would affect my sites.  And now, its already August and I'm worrying about another Penguin release (aka Panda Recover released last July 18, 2013).  Ah, such is the cycle of an SEO's life.  Sleep is for the weak! If you are an SEO professional then you already know of these updates.  If you are a client and would like to know what you can do to increase your rankings in the new era of SEO here are a few things to remember... Social Media - you better be doing this regularly because its now a central part of Optimization. Without Social Media tickers, Search Engine robots are not going to trust your website as much. Blogging - not yet blogging?  Ok, thats why you are not getting any inquiries.  Stop asking your developer to make changes to your website and start as...

Small Business Expo of the Department of Commerce and Investment

Fevi's Seminar for the Small Business Expo The Small Business Expo by the Cayman Islands Department of Commerce and Investment (DCI) was a very successful event and I am so happy to have been part of it.  Big thanks go out to the people behind it especially Donnovan Kellyman and Charmaine Moss who invited me to speak at the event. The title of my talk was, " Social Media Plus " and if you click on that you will see my slide show.  I had a very interesting talk as the range of people who attended went from beginners to advance.  Please check out my slides and if you have any questions, pls don't hesitate to contact me @feviyu on Twitter.

Small Business Expo by the Dept. of Commerce and Investment

I love the initiative of the Cayman Islands Department of Commerce and Industry (DCI) on having a Small Business Expo .  More than ever, I strongly believe that Small Business owners need Governments assistance in getting through these difficult times. We are classified as a Small Business so networking with other small businesses is a great opportunity.  Plus because we dont have a "department" for everything and that one person does a lot (most) of the work, a lot of times, we rely on our background knowledge on how to do things like hire people, do financials, trying to get investors,  figuring out the best insurance, business staffing, social media, etc. and most of the time, its not always 100% but we make do with it because there are pressing matters at hand.  The reality is not all business owners (Including me) know 100% of everything so this is an awesome opportunity. Like most Small Business owners, our focus lies in meeting Client expectations and ens...

Happy New Year and Hello Google Panda!

Every January I never hold my breath because Google always does something huge .  This 2013 I'm glad I was prepared for the big 'thing' because Google has just updated their Panda Algorithm.  I can almost hear the moans and the questions, 'say wha?, wasn't the latest one called Penguin?' The Penguin Algorithm Yes the latest algorithm launched in early 2012 is called Penguin and this algorithm checked websites for quality content.  What is quality content?  Let's put it this way, if you are too lazy to provide well written and well thought out content for your website, it is highly unlikely that your website is on the first page of anything.  But if you took the time to really think about how you want your products/services and company presented then your website is probably effective and earning its keep. Because we develop websites against algorithms I was actually able to see just how effective a quality content site ranked compared to a website with ...