Skip to main content

Cayman SEO: Google, Bing and Facebook Maps

We just moved offices to Regency Court on West Bay Road and of course the first thing that you have to do when you move offices is ensure that all Google,  Bing and Facebook Maps are updated.   I realized somewhere in the process that not alot of people update their Google, Bing and Facebook Maps so I decided to blog about how to ensure your business address is on all maps.

How to Insert your business on Google Maps
  1. Go to http://maps.google.com/
  2. Sign In or Sign up for Google
  3. On the search field type "Cayman Islands" 
  4. Move/drag the Map with your mouse or mouse pad until you get to the correct location of your office
  5. Click on "edit" which is located on the top right part of the map
  6. These editing tools will appear on the top of the map, click on "Add" and a field will appear asking if what type of location you are adding, choose your type of business and then red (red-ish) push-pin looking button will appear. Drag and drop that to your location.
  7. A module with fields will appear on the left, complete the fields and click 'save' 
  8. Wait for a few minutes or hours for an editor to approve your listing. 
Screen Shot of Google's Map Approval, which took approximately 2 hours to approve

Some notes to remember:

  • Google is very intuitive, if you dont understand something, there is usually a question mark icon near most fields and if you click it, it tells you what that field is requiring
  • It is better to place markers on the Satellite Map vs just the Map because you can be accurate of where the business is actually located
  • You can approve map listings created by others by clicking on "community edits" 

How to Insert your business on Bing Maps*
  1. Go to http://www.bing.com/maps/
  2. Sign In or Sign Up for Bing.  (Note: You can sign in using your Facebook Account. But when I tried to do it using Safari on Mac, my browser crashed.  But when it opened again, I was logged on using my FB account.)
  3. Search for Cayman Islands
  4. Move/drag the map with your mouse or mouse pad until you get to the correct location of your office 
  5. At the bottom left corner you will see an icon with a star, click on it.  A pop up screen will appear. 
  6. Notice the blue-ish pin at the bottom of the pop up screen.  Click on it and then click on the location on the map where you want to place it.  A another pop up screen will appear and this time, it has open fields for you to write on.  Complete the field with information and click on save. 
Some obvious differences between Google and Bing Maps: 
  1. Google's Maps are over populated while Bings are not, also I personally think whoever made Bing's Map is a librarian because of the over categorizing of businesses - you can see the businesses by click on categories on the left while Google's Map has ALL business visible by default. 
  2. Bing's graphic user interface (GUI) is alot more nicer than Google's but Googles is more intuitive. I could be biased here because I am more familiar with Google but I will venture as far as to say, 'I told you so'
  3. If you are looking for "an action" in Google (ie. editing tools), chances are that it is located on the opposite side or almost to the opposite side of the screen on Bing. Also notice the subtle changes in color as both maps try not to copy each other.  
How to insert your business on Facebook Maps
  1. First create a business page, you can find that information here http://www.facebook.com/pages/create.php
  2. Ensure that you are inserting the correct address in the fields provided
  3. On the map area, drag and drop the pointer to your location
  4. Complete the entire Information fields and hit save
  5. Your address should be highlighted in a blue link and when you click on it, it goes to a Bing Map. Not really helpful as Bing maps are not enabled for the Cayman Islands yet BUT it is a locator for Facebook places so its still important to be on there.
It is unfortunate the the Cayman Islands is not yet listed in Google Places but atleast we have Google Maps.  You will also notice alot of tourists have put in information about places they like on island.  

Why is it important for you to use Bing Maps?  For the simple reason that Facebook uses it for Facebook Places.  As a business owner, you should be visible on all maps because all of them have their own distinct advantage.

Why is it important to be on Facebook Maps - because it what Facebook Places uses and whenever anyone has their facebook places enabled, their friends can see where they are and that would count as a "vote" for your business.

*The Bing Map submission has still not been approved and there are no business located in the Cayman Islands.  Just street names and places.  I've done further research and apparently Bing is only for US business so you might want to not waste your time on this right away but it would be good to be on there when and if they enable the Bing Maps to work for us in the Cayman Islands.   

Comments

Popular posts from this blog

Cayman SEO: Update on Changing to neutral Top Level Domains (TLD)

Just a very quick update on TLD's that address the geo targeting tool that Google released, or is it unleashed.  One of our internal website www.cayman4rent.ky already had a page rank of 3 and was very visible for online searches for most rental keywords in the Cayman Islands and it its domain age was not even 1 year old.  When google inserted the fixed geo-targeting location on Web Master Tools it was a wake up call of sorts. I quickly read up on what this could possible mean to the .ky and realized very quickly that Google was going to remove the .ky from its US data centres.  I wrote a blog regarding TLDs back in February and you can read it here .  On that blog I showed the fact that www.cayman4rent.ky was showing up for major keywords such as "grand cayman rentals" in the Cayman Islands but it was not showing up for the same keyword in the United States.  I was crushed really because it mean that I would have to give it a neutral TLD such as a .com for it...

EASY TIPS on Improving your Online Presence

How blogging can improve your online presence I have encouraged a lot of my clients in the Cayman Islands to start blogging. I have even gone through the motion of showing some of them how to blog, where to blog and why. I am providing a bullet point outline of the importance of blogging and am hoping that even the lazy reader will find this interesting if not empowering. Interesting NOTE: Blog is short for ‘Web logs’ Why YOU should blog If you have a business; YOU should blog because: -blogging is a formidable online marketing tool -the search engines easily index blogs because it is text heavy versus websites that are sometimes more graphically intensive -blogging is as easy as sending email, except in this case you are sending an email to many -blogs can easily be integrated into your website so even if you don’t want to pay to maintain your website, it is still getting new content from your blog -blogs enable your readers to connect with you on a more personal level -blogging ca...

Cayman SEO NEWS: Unethical SEO practices by NETCLUES!

I am a very passionate person when it comes to work and sure, most of the time I don't have time to moderate comments on my blog. Not that there is alot of them mind you, but because I know some people are trying to ride on the link popularity of my blog caymanseo.blogspot.com, which has a pagerank of 4/10 - and because I know how difficult breaks can be - I don't mind and sometimes approve them. What I do mind is when a competing company does it. So my blog is decidedly no. 1 for most if not all the keywords relating to SEO and/or Internet Marketing in the Cayman Islands. Of course it is - I have applied alot of what I know about optimization to my blog. So it really makes me so angry that a competing company would even dare post a link back to their blog hoping to ride on my coat-tails. You should have made a comment at the very least and maybe I would have let it pass but to blatantly put a link back... thats just plain LAZY. Its embarrasing really. I would hate ...